Rachel Parcell Holiday Launch for Nordstrom

Earlier this year I had the chance to host  Rachel Parcell (an inspiring blogger/ fashion designer/ social media influencer) in my studio for a fashion shoot with her collection for Nordstrom. We had followed each other on social media for several years and were “instagram friends” but meeting in person allowed us the opportunity to become friends in real life. Since that shoot in our studio we’ve had more opportunities to put our minds together in collaboration, the most recent being the celebration of her holiday launch with Nordstrom.

With only three weeks to plan and execute this event, we had to work fast. The directive we were given was to create a space that highlighted Rachel’s new holiday home collection by creating an ambience that was warm, inviting and reminiscent of her own home and personal style. Within minutes of my search for Chicago venues I stumbled upon Room 1520, and I knew instantly I had found the right place. From there we brought in twenty-one flocked Christmas trees similar to the one Rachel puts in her own home every year. We strategically placed the trees in a way that created a perfect cove for one long dinner table, making the space feel more intimate and magical. The addition of our flowers to Rachel’s holiday home collection, mixed with some beautiful LaHappy stationery, the incredible Altissima dessert table, the insanely detailed cookies from Morgan G Cookies and the grand piano created the perfect setting to celebrate with Rachel. What made it even more special was that Jamie was invited to attend as a guest!

Here is a little glimpse into the party! And if you would like to see more, you can check out my instagram highlights to see behind the scenes videos of the party coming together!

I’m so grateful for the warm welcome that our Chicago industry partners gave us! There were so many people who reached out and were part of helping to bring everything together. I’m forever grateful for each person that showed up for me, and to Splendor of Eden and Rachael Steacy Events for going above and beyond with their warm hospitality and endless hours of work!

And a huge thanks to Rachel Parcell for not just giving me the opportunity to be part of this celebration, but for trusting me to execute it!

Photos: Bekah Wriedt 

Katie and Phil- Vintage Vogue

Katie and Phil were a dream to work with. Their complete trust in our ability to take their vision and run with it set us free to create this vintage-mod wedding. We were inspired by vintage Vogue, and combined the refinement of 1950’s Dior with the simplicity of Jackie Kennedy’s iconic style to create a design that intersected sophisticated, couture design with modern angles and clean lines. We softened everything up with a touch of classic romantic detailing.

This wedding was simple, yet lush; classic yet modern. Most importantly, it was a reflection of our client  her love of timeless style. There were so many subtle details that could be easy to miss, but I love the intention and confidence behind the understated touches. I couldn’t be happier with how it turned out, and will always be grateful for the experience of working with such an amazing couple.

Photography: Ryan Flynn Photography 

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Kate and AJ- Bloedel Reserve

Most of the planning meetings with Kate and AJ were spent laughing. These two love life and love to have fun… their wedding was just an extension of this. Hosted at the beautiful Bloedel Reserve, this wedding combined classic timeless detailing along with some modern touches. Lush flowers were abundantly infused throughout the entire celebration- which was a challenge to keep fresh in the hot direct sunlight! It was a beautiful celebration and such a fun party to watch unfold.

photography: Maria Lamb

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